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STRATEGIC MARKETING MANAGEMENT:

KHURANA RAKESH;

STRATEGIC MARKETING MANAGEMENT: - FIRST - DELHI GLOBAL BUSINESS PRESS 1995 - 257

ISBN: 81-7240-083-7

Subjects--Index Terms: "COMPUTER PROGRAMMING,MARKETING STRATEGY"

Dewey Class. No.: 658.81 / 31

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STRATEGIC MARKETING MANAGEMENT: