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GLOBAL MARKETING MANAGEMENT:.

KEEGAN WARREN J;

GLOBAL MARKETING MANAGEMENT:. - NEWDELHI PRENTICE-HALL INTERNATIONAL 1996 - 828

ISBN: 81-203-0959-6

Subjects--Index Terms: "GENRAL MANAGAEMENT,GLOBAL MARKETING MANAGEMENT,INTERNATIONAL MARKETING,INTERNATIONAL MARKETING MANAGEMENT"

Dewey Class. No.: 658.848 / 291

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GLOBAL MARKETING MANAGEMENT:.