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REVITATIZING THE PHARMACEUTICAL BUSINESS:INNOVATIVE MARKETING APPROACHES

SMARTA R B;

REVITATIZING THE PHARMACEUTICAL BUSINESS:INNOVATIVE MARKETING APPROACHES - NEWDELHI RESPONSE BOOKSA DIVISION OF SAGE PUBLICATION 1999 - 294

ISBN: 0-7619-9376-2

Subjects--Index Terms: PHARMACOLOGY AND THERAPUTICS

Dewey Class. No.: 615 / 1766

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REVITATIZING THE PHARMACEUTICAL BUSINESS:INNOVATIVE MARKETING APPROACHES