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MARKETING MANAGEMENT:A FINANCE EMPHASIS

CHATTERJEE B K;

MARKETING MANAGEMENT:A FINANCE EMPHASIS - 4TH - MUMBAI JAICO PUBLICATIONS 2002 - 533

ISBN: 81-7224-654-4

Subjects--Topical Terms:
MARKETING MANAGEMENT

Subjects--Index Terms: "MARKETING,MARKETING MANAGEMENT,MARKETING MANAGEMENT,MARKETING MANAGEMENT A FINANCE EMPHASIS,MARKETING MANAGEMENT CASES,MARKETING MANAGEMENT,STRATEGIES,MARKETING MANAGEMENT-FINANCE"

Dewey Class. No.: 658.8 / 3260

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MARKETING MANAGEMENT:A FINANCE EMPHASIS