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CONCEPTUAL ISSUES IN CONSUMER BEHAVIOUR:THE INDIAN CONTEXT

RAMESH KUMAR S;

CONCEPTUAL ISSUES IN CONSUMER BEHAVIOUR:THE INDIAN CONTEXT - NEWDELHI PEARSON EDUCATION SINGAPORE PTE LTD 2003 - 325

ISBN: 81-297-0014-X

Subjects--Index Terms: CONSUMER BEHAVIOUR

Dewey Class. No.: 658.8342 / 4305

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CONCEPTUAL ISSUES IN CONSUMER BEHAVIOUR:THE INDIAN CONTEXT