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SERVICES MARKETING THE INDIAN EXPERIENCE:

INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA;

SERVICES MARKETING THE INDIAN EXPERIENCE: - HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2004 - 283

ISBN: NA

Subjects--Topical Terms:

Subjects--Index Terms: "MARKETING MANAGEMENT,SERVICE MARKETING"

Dewey Class. No.: 658.8

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SERVICES MARKETING THE INDIAN EXPERIENCE: