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CUSTOMER RELATION MANAGEMENT ESSENTIALS:

BOE THOMAS;GOSNEY JOHN;

CUSTOMER RELATION MANAGEMENT ESSENTIALS: - NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2003 - 234

ISBN: 81-203-1809-9

Subjects--Index Terms: "CUSTOMER RELATIONSHIP MANAGEMENT,CRM, CONSUMER SATISFACTION"

Dewey Class. No.: 658.812 / 4836

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CUSTOMER RELATION MANAGEMENT ESSENTIALS: