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THE CUSTOMER LEARNING CURVE:CREATING PROFITS FROM MARKETING CHAOS

BURST ARDIS;

THE CUSTOMER LEARNING CURVE:CREATING PROFITS FROM MARKETING CHAOS - SINGAPORE THOMSON SOUTH-WESTERN 2004 - 210

ISBN: 0-324-22667-5

Subjects--Index Terms: CUSTOMER RELATIONSHIP MANAGEMENT

Dewey Class. No.: 658.812 / 4896

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THE CUSTOMER LEARNING CURVE:CREATING PROFITS FROM MARKETING CHAOS