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"MARKET SEMGEMENTATION:HOW TO DO IT, HOW TO PROFIT FROM IT"

DUNBAR IAN;MCDONALD MALCOM;

"MARKET SEMGEMENTATION:HOW TO DO IT, HOW TO PROFIT FROM IT" - USA BUTTERWORTH-HEINEMANN 2004 - 465

ISBN: 978-81-312-0763-5

Subjects--Index Terms: MARKET SEGMENTATION

Dewey Class. No.: 658.8 / 6269

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"MARKET SEMGEMENTATION:HOW TO DO IT, HOW TO PROFIT FROM IT"