Normal view MARC view ISBD view

CUSTOMER EXPERIENTIAL MARKETING

SREEDHAR, GVS

CUSTOMER EXPERIENTIAL MARKETING CONCEPTS AND CASES - HYDERABAD ICFAI UNIVERSITY PRESS 2006 - 238 PAPER

ISBN: 81-314-0332-7

Subjects--Topical Terms:
EXPERIENTAL MARKETING

Subjects--Index Terms: "CUSTOMER RELATIONSHIP MANAGEMENT,CRM, CONSUMER SATISFACTION"

Dewey Class. No.: 658.812 / 6724

Place hold
Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:

Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com)

IES Management College And Research Centre

CUSTOMER EXPERIENTIAL MARKETING