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MARKETING RESEARCH:

BURN ALVIN C;BUSH RONALD F;

MARKETING RESEARCH: - 5TH - NEW DELHI PEARSON EDUCATION INC 2007 - 663

ISBN: 81-317-0937-X

Subjects--Index Terms: "MARKETING RESEACH,MARKETING RESEARCH,MARKETING RESEARCH,,MARKETING RESEARCH, CASE STUDIES IN MARKETING,MARKETING RESEARCH,SPSS,MARKETING RESEARCH,TEXT,CASES"

Dewey Class. No.: 658.8 / 6850

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MARKETING RESEARCH: