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"ECEEDING CUSTOMER EXPECTATION:WHAT ENTERPRISE AMERICAS 1 CAR RENTAL COMPANY,CAN TEACH YOU ABOUT CREATING LIFETIME CUSTOMERS"

KAZAJIAN KIRK;

"ECEEDING CUSTOMER EXPECTATION:WHAT ENTERPRISE AMERICAS 1 CAR RENTAL COMPANY,CAN TEACH YOU ABOUT CREATING LIFETIME CUSTOMERS" - NEW YORK CURRENCY AND DOUBLEDAY 2007 - 233

ISBN: 9.78039E+12

Subjects--Index Terms: "CUSTOMER RELATIONSHIP MANAGEMENT,CRM, CONSUMER SATISFACTION"

Dewey Class. No.: 658.812 / 6979

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"ECEEDING CUSTOMER EXPECTATION:WHAT ENTERPRISE AMERICAS 1 CAR RENTAL COMPANY,CAN TEACH YOU ABOUT CREATING LIFETIME CUSTOMERS"