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FUNDAMENTALS OF MARKETING:

DESMOND JOHN;STONE MARILYN;

FUNDAMENTALS OF MARKETING: - NEW DELHI ROUTLEDGE 2006 - 480

ISBN: 978-0-415-37097-4

Subjects--Index Terms: "MARKETING,MARKETING MANAGEMENT"

Dewey Class. No.: 658.8072 / 6998

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FUNDAMENTALS OF MARKETING: