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THE GURU GUIDE TO MARKETING:A CONCISE GUIDE TO THE BEST IDEA FROM TODAYS TOP MARKETER

BOYETT JIMME T;

THE GURU GUIDE TO MARKETING:A CONCISE GUIDE TO THE BEST IDEA FROM TODAYS TOP MARKETER - NEW JERSEY JOHN WILY AND SONS PVT LTD 2003 - 252

ISBN: 0-471-21377-2

Subjects--Index Terms: MARKETING

Dewey Class. No.: 658.8072 / 7212

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THE GURU GUIDE TO MARKETING:A CONCISE GUIDE TO THE BEST IDEA FROM TODAYS TOP MARKETER