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CRM AT THE SPEED OF LIGHT:ESSENTIAL CUSTOMER STRATEGIES FOR THE 21ST CENTURY

GREENBERGE PAUL;

CRM AT THE SPEED OF LIGHT:ESSENTIAL CUSTOMER STRATEGIES FOR THE 21ST CENTURY - 3RD - NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2006 - 670

ISBN: 0-07-059057-6

Subjects--Index Terms: "CUSTOMER RELATIONSHIP MANAGEMENT,CUSTOMER RELATIONSHIP MANAGEMENT,CRM, CONSUMER SATISFACTION"

Dewey Class. No.: 658.812 / 7739

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CRM AT THE SPEED OF LIGHT:ESSENTIAL CUSTOMER STRATEGIES FOR THE 21ST CENTURY