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MEDIA AND ADVERTISING MANAGEMENT

CHATTERJEE, SABYASACHI

MEDIA AND ADVERTISING MANAGEMENT NEW TRENDS CHATTERJEE, SABYASACHI - HYDERABAD ICFAI UNIVERSITY PRESS 2007 - 211 PAPER

ISBN: 81-314-0561-3

Subjects--Topical Terms:
MEDIA AND ADVERTISING

Subjects--Index Terms: ADVERTISING MANAGEMENT

Dewey Class. No.: 659.1 / 7920

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MEDIA AND ADVERTISING MANAGEMENT