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ADS ON ICONS:HOW ADVERTISING SUCEEDS IN MULTIMEDIA AGE

SPRINGER PAUL;

ADS ON ICONS:HOW ADVERTISING SUCEEDS IN MULTIMEDIA AGE - NEWDELHI KOGAN PAGE INDIA 2007 - 379

ISBN: 978 0 7494 5167 7

Subjects--Index Terms: ADVERTISING

Dewey Class. No.: 659.1 / 7955

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ADS ON ICONS:HOW ADVERTISING SUCEEDS IN MULTIMEDIA AGE