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BRANDING:A REFERENCE GUIDE TO SOLVING YOUR TOUGHEST BRANDING PROBLEMS AND STRENGHTHNING YOUR MARKET POSITION

VANAUKEN BRAD;

BRANDING:A REFERENCE GUIDE TO SOLVING YOUR TOUGHEST BRANDING PROBLEMS AND STRENGHTHNING YOUR MARKET POSITION - MUMBAI JAICO PUBLICATIONS 2007 - 306

ISBN: 81-7992-668-0

Subjects--Index Terms: "BRAND MANAGEMENT,BRANDING,BRANDS"

Dewey Class. No.: 658.827 / 8117

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BRANDING:A REFERENCE GUIDE TO SOLVING YOUR TOUGHEST BRANDING PROBLEMS AND STRENGHTHNING YOUR MARKET POSITION