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MARKETING MANAGEMENT:TEXT AND CASES

JAYACHANDRAN S;

MARKETING MANAGEMENT:TEXT AND CASES - NEWDELHI EXCEL BOOKS 2004 - 505

ISBN: 81-7446-363-1

Subjects--Index Terms: "MARKETING,MARKETING MANAGEMENT,MARKETING MANAGEMENT,MARKETING MANAGEMENT A FINANCE EMPHASIS,MARKETING MANAGEMENT CASES,MARKETING MANAGEMENT,STRATEGIES,MARKETING MANAGEMENT-FINANCE"

Dewey Class. No.: 658.8 / 8155

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MARKETING MANAGEMENT:TEXT AND CASES