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MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH

LARRECHE JEAN CLAUDE;MULLINS JOHN W;

MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH - 5TH - NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2007 - 346

ISBN: 978-0-07-061143-6

Subjects--Index Terms: "MARKETING STRATEGY,MARKETING STRATEGIES,MARKETING STRATEGY,MARKETINHG STRATEGY"

Dewey Class. No.: 658.8 / 8632

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MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH