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CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES

KNOX SIMON;PAYNE ADRIAN;STAN MAKLAN;

CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES - USA BUTTERWORTH-HEINEMANN 2008 - 302

ISBN: 978-81-312-1435-0

Subjects--Index Terms: "CUSTOMER RELATIONSHIP MANAGEMENT,CUSTOMER RELATIONSHIP MANAGEMENT,CRM,CUSTOMER RELATIONSHIP MANAGEMENT,CRM, CONSUMER SATISFACTION,CUSTOMER RELATIONSHIP MANAGEMENT,CRM, CONSUMER SATISFACTION, INDIA"

Dewey Class. No.: 658.812 / 9803

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CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES