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SUBLIMINAL PERSUASION:INFLUENCE AND MARKETING SECRETS THE DON NOT WANT TO KNOW

LAKHANI DAVE;

SUBLIMINAL PERSUASION:INFLUENCE AND MARKETING SECRETS THE DON NOT WANT TO KNOW - NEW JERSEY JOHN WILY AND SONS PVT LTD 2008 - 202

ISBN: 978-0-470-24336-7

Subjects--Index Terms: MARKETING MANAGEMENT

Dewey Class. No.: 658.8 / 9939

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SUBLIMINAL PERSUASION:INFLUENCE AND MARKETING SECRETS THE DON NOT WANT TO KNOW