IES Management College And Research Centre

"STRATEGIC BRAND MANAGEMENT:BUILDING,MEASURING, AND MANAGING BRAND EQUITY"

KELLER KAVIN LANE;

"STRATEGIC BRAND MANAGEMENT:BUILDING,MEASURING, AND MANAGING BRAND EQUITY" - 3RD - NEW DELHI PHI LEARNING PRIVATE LIMITED 2008 - 692



978-81-203-3540-0

BRAND MANAGEMENT

658.827 / 10373

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM