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ANALYSIS FOR MARKETING PLANNING:

LEHMANN R DONALD;WINER RUSSELL S;

ANALYSIS FOR MARKETING PLANNING: - 6 - NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2008 - 256

ISBN: 978-0-07-066706-8

Subjects--Index Terms: MARKETING PLANNING

Dewey Class. No.: 658.802 / 11404

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ANALYSIS FOR MARKETING PLANNING: