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MARKETING OF FINANCIAL SERVICES:TRENDS AND CASES

AVADHANI V A;

MARKETING OF FINANCIAL SERVICES:TRENDS AND CASES - 3 - MUMBAI HIMALAYA PUBLISHING HOUSE 2008 - 717

Subjects--Index Terms: "FINANCIAL SERVICES,MARKETING,MARKETING STRATEGY"

Dewey Class. No.: 332 / 11449

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MARKETING OF FINANCIAL SERVICES:TRENDS AND CASES