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MARKETING MANAGEMENT:

SAXENA RAJAN;

MARKETING MANAGEMENT: - 4 - NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2009 - 883

ISBN: 978-0-07-014491-0

Subjects--Index Terms: MARKETING MANAGEMENT

Dewey Class. No.: 658.8 / 12603

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MARKETING MANAGEMENT: