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DISCOVERY DRIVEN GROWTH:A BREAKTHROUGH PROCESS TO REDUCE RISK AND SEIZE OPPORTUNITY

MACMILLAN IAN C;MCGRATH RITA GUNTHER;

DISCOVERY DRIVEN GROWTH:A BREAKTHROUGH PROCESS TO REDUCE RISK AND SEIZE OPPORTUNITY - "BOSTON, MASSACHUSETTS" HARVARD BUSINESS PRESS 2009 - 249

ISBN: 978-1-59139-685-7

Subjects--Index Terms: INNOVATION

Dewey Class. No.: 658.4063 / 12962

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DISCOVERY DRIVEN GROWTH:A BREAKTHROUGH PROCESS TO REDUCE RISK AND SEIZE OPPORTUNITY