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THE MARKETING 3.0:FROM PRODUCT TO CUSTOMERS TO THE HUMAN SPIRIT

KARTAJAYA HERMAWAN;KOTLER PHILIP;SETIAWAN IWAN;

THE MARKETING 3.0:FROM PRODUCT TO CUSTOMERS TO THE HUMAN SPIRIT - NEW JERSEY JOHN WILY AND SONS PVT LTD 2010 - 188

ISBN: 978-81-245-2619-2

Subjects--Index Terms: MARKETING

Dewey Class. No.: 658.8 / 14250

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THE MARKETING 3.0:FROM PRODUCT TO CUSTOMERS TO THE HUMAN SPIRIT