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LEGENDS IN MARKETING - VOL. 9

MALHOTRA, NARESH

LEGENDS IN MARKETING - VOL. 9 MANAGEMENT INFORMATION SYSTEMS, TECHNOLOGY AND MARKETING - NEW DELHI SAGE PUBLICATIONS INDIA PVT. LTD. 2011 - XXXIV, 269 P. HARD

ISBN: 978-81-321-0517-6

Subjects--Index Terms: MARKETING MANAGEMENT MANAGEMENT INFORMATION SYSTEMS

Dewey Class. No.: 658.8 / 16597

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LEGENDS IN MARKETING - VOL. 9