IES Management College And Research Centre

GAME CHANGING STRATEGIES:

MARKIDES, CONSTANTINOS C.

GAME CHANGING STRATEGIES: HOW TO CREATE NEW MARKET SPACE ESTABLISHED INDUSTRIES BY BREAKING THE RULES - NEW YORK JOSSY BASS 2008 - XXV, 225 P. PAPER

978-0-470-27687-7

BUSINESS STRAEGY

658.4012

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