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BRAFMAN, ORI

THE CHAOS IMPERATIVE: HOW CHANCE AND DISRUPTION INCREASE INNOVATION, EFFECTIVENESS, AND SUCCESS ORI BRAFMAN AND JUDAH POLLACK - NEW YORK CROWN BUSINESS 2013 - X, 230 P. HARD

Harnessing chaos --
Contained chaos --
Einstein's brain --
The neurobiology of insight --
Surfing naked --
Accelerating serendipity --
Putting it all together --
The five rules of chaos.

In the bestselling tradition of Switch and Made to Stick, Ori Brafman reveals how organizations can drive growth and profits by allowing contained chaos and disruption the space to flourish, generating new ideas that trigger innovation.

In The Chaos Imperative, organizational expert and bestselling author Ori Brafman (Sway, The Starfish and the Spider) shows how even the best and most efficient organizations, from Fortune 500 companies to today's US Army, benefit from allowing a little unstructured space and disruption into their planning and decision-making.
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ISBN: 978-0-307-88667-5

Subjects--Topical Terms:
ORGANIZATIONAL EFFECTIVENESS

Dewey Class. No.: 658.401