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A Study on the Importance and Effectiveness of Mystery Shopping a tool to Retain Customer

Dalal, Siddhi

A Study on the Importance and Effectiveness of Mystery Shopping a tool to Retain Customer Dalal, Siddhi - PG-13-17 2013-2015 - Mumbai IES's Management College and Research Centre April 2015 - 75 With CD

Name of the Guide: Prof. P.G. Kane

Subjects--Topical Terms:
Retailing

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IES Management College And Research Centre

A Study on the Importance and Effectiveness of Mystery Shopping a tool to Retain Customer