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Improve market position of Amul Ice-cream in modern format stores and comparison with baskin robins and kwality walls

Dandwani, Namrata

Improve market position of Amul Ice-cream in modern format stores and comparison with baskin robins and kwality walls Dandwani, Namrata - PG-13-112 2013-2015 - Mumbai IES's Management College and Research Centre April 2014 - CD

Name of the Guide: Siddharth Dabholkar

Subjects--Topical Terms:
Marketing research

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IES Management College And Research Centre

Improve market position of Amul Ice-cream in modern format stores and comparison with baskin robins and kwality walls