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A Review of the Nonmarket Strategy Literature:Toward a Multi-Theoritical Intergration

Mellahi,Kamel

A Review of the Nonmarket Strategy Literature:Toward a Multi-Theoritical Intergration - 143-173

Subjects--Personal Names:
Frynas,Jedrzej George
Sun, Pei
Siegal,Donald

Subjects--Index Terms: corporate social responsibility(CSR) nonmarket strategy organizational performance theoretical inttegration

LC Class. No.: / 5555486JA5

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A Review of the Nonmarket Strategy Literature:Toward a Multi-Theoritical Intergration