The Link Between Organisational Citizenship Behaviours and Open Innovation: A Case of Malaysian High-Tech Sector.
Naqshbandi, M. Muzamil.,
The Link Between Organisational Citizenship Behaviours and Open Innovation: A Case of Malaysian High-Tech Sector. - 186-199 p.
We examine the role of organisational citizenship behaviours (OCBs) in two types of open innovation—inbound and outbound. Data were collected using the questionnaire survey technique from middle and top managers working in high-tech industries in Malaysia. Results show that OCBs positively predict both inbound and outbound open innovation. A closer look reveals that OCBs relate positively to out-bound open innovation in aggregate and in isolation. However, OCBs relate to in-bound open innovation in aggregate only. The implications of these results are discussed and limitations of the study are highlighted.
Organizational citizenship behavior Open innovation High technology industries -- Malaysia
The Link Between Organisational Citizenship Behaviours and Open Innovation: A Case of Malaysian High-Tech Sector. - 186-199 p.
We examine the role of organisational citizenship behaviours (OCBs) in two types of open innovation—inbound and outbound. Data were collected using the questionnaire survey technique from middle and top managers working in high-tech industries in Malaysia. Results show that OCBs positively predict both inbound and outbound open innovation. A closer look reveals that OCBs relate positively to out-bound open innovation in aggregate and in isolation. However, OCBs relate to in-bound open innovation in aggregate only. The implications of these results are discussed and limitations of the study are highlighted.
Organizational citizenship behavior Open innovation High technology industries -- Malaysia