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A study on impact of CSR advertising on consumer perception with respect to FMCG industry PG-19-63

Jenil Jethva

A study on impact of CSR advertising on consumer perception with respect to FMCG industry - PG-19-63 - Mumbai IES's Management College and Research Centre 2021 - yes

Prof. Richa Chaudhary

Subjects--Topical Terms:
CSR Advertising, consumer perception, FMCG Industry

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IES Management College And Research Centre

A study on impact of CSR advertising on consumer perception with respect to FMCG industry PG-19-63