IES Management College And Research Centre

Consumer behavior (Record no. 11301)

MARC details
000 -LEADER
fixed length control field 00719nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110309s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-203-0172-2
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bennett, Peter D.
9 (RLIN) 19743
245 ## - TITLE STATEMENT
Title Consumer behavior
Statement of responsibility, etc Peter D Bennett and Harold H Kassarjian
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Prentice-Hall of India
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 1998
300 ## - PHYSICAL DESCRIPTION
Extent 134 p.
Other physical details Paper
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Prentice-Hall foundations of marketing series.
9 (RLIN) 19744
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note 1
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior.
9 (RLIN) 19745
Topical term or geographic name as entry element Consumption (Economics)
9 (RLIN) 19746
Topical term or geographic name as entry element Consumers.
9 (RLIN) 19747
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kassarjian, Harold H.
9 (RLIN) 19748
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Collection code Shelving location
    Dewey Decimal Classification     Library Annexe Library Annexe 24/01/2005 SHRI GANESH BOOK DISTRIBUTOR 49.00   658.8342 / BEN / 772 111772 01/06/2018 11/03/2011    
    Dewey Decimal Classification     Main Library Main Library 31/10/2015 Donated Book/ 28-October-2015     658.8342/ Ben/Kas/ 30379 11130379 07/06/2022 31/10/2015   ON SHELF

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