IES Management College And Research Centre

BRANDING:A REFERENCE GUIDE TO SOLVING YOUR TOUGHEST BRANDING PROBLEMS AND STRENGHTHNING YOUR MARKET POSITION (Record no. 13528)

MARC details
000 -LEADER
fixed length control field 00619nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110309s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-242-0295-8
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 2997
Classification number 659.1
245 ## - TITLE STATEMENT
Title BRANDING:A REFERENCE GUIDE TO SOLVING YOUR TOUGHEST BRANDING PROBLEMS AND STRENGHTHNING YOUR MARKET POSITION
250 ## - EDITION STATEMENT
Edition statement FIRST
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc CREST PUBLISHING HOUSE
Place of publication, distribution, etc NEWDELHI
Date of publication, distribution, etc 2003
300 ## - PHYSICAL DESCRIPTION
Extent 184
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note 1
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term "BRAND MANAGEMENT,BRANDING,BRANDS"
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Price effective from Barcode Date last seen Damaged status Withdrawn status Current library Lost status Full call number Date acquired Not for loan Source of classification or shelving scheme Cost, normal purchase price Koha item type Home library Total Checkouts
11/03/2011 1112997 11/03/2011     Main Library WRITE-OFF 659.1 / / 2997 24/01/2005   Dewey Decimal Classification 0.00 Book Main Library  
11/03/2011 1112997 01/06/2019   WRITE-OFF Main Library   658.827/ / 2997 24/01/2005   Dewey Decimal Classification 0.00   Main Library  

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM