ENCYCLOPEDIA OF STRATEGIC MARKETING MANAGEMENT:CROSS-CULTURAL MARKETING (Record no. 14588)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00611nam a2200181Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20111104184852.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110309s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 81-7992-391-6 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | 4057 |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | HERBIG PAUL A; |
| 9 (RLIN) | 1415 |
| 245 ## - TITLE STATEMENT | |
| Title | ENCYCLOPEDIA OF STRATEGIC MARKETING MANAGEMENT:CROSS-CULTURAL MARKETING |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | JAICO PUBLICATIONS |
| Place of publication, distribution, etc | MUMBAI |
| Date of publication, distribution, etc | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 375 |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
| Additional physical form available note | 1 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | "MARKETING MANAGEMENT,MARKETING RESEARCH,MARKETING STRATEGIES,NEW PRODUCT DEVELOPMENT,SELLING PSYCHOLOGICAL ASPECT,SERVICE MARKETING STRATERGIES" |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Materials specified (bound volume or other part) | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | 10 | Not For Loan | Main Library | Main Library | Reference | 24/01/2005 | 1400.00 | 658.8 / HER / 4057 | 1114057 | 07/06/2022 | 11/03/2011 |