THE LITTLE BLUE BOOK OF ADVERTISING: (Record no. 17260)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00614nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110309s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1-59184-124-0 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | 6731 |
| Classification number | 659.1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | LANCE STEVE;WOLL JEFF; |
| 245 ## - TITLE STATEMENT | |
| Title | THE LITTLE BLUE BOOK OF ADVERTISING: |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | PENGUINE BOOKS INDIA P LTD |
| Place of publication, distribution, etc | NEWDELHI |
| Date of publication, distribution, etc | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 270 |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
| Additional physical form available note | 524 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | "ADVERTISING, COPYWRITING" |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Price effective from | Barcode | Date last seen | Damaged status | Source of acquisition | Withdrawn status | Current library | Lost status | Full call number | Date acquired | Checked out | Not for loan | Cost, normal purchase price | Koha item type | Date checked out | Total Checkouts | Home library | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 11/03/2011 | 1116731 | 16/09/2011 | APNA BOOK SUPPLIERS | Main Library | 659.1 / LAN / 6731 | 23/03/2007 | 23/09/2011 | 932.00 | Book | 16/09/2011 | 1 | Main Library | |||||
| 11/03/2011 | 1116731 | 07/06/2022 | APNA BOOK SUPPLIERS | Main Library | 659.1 / LAN / 6731 | 23/03/2007 | 932.00 | 12/01/2012 | 2 | Main Library | 2 |