IES Management College And Research Centre

MARKETING RESEARCH: (Record no. 18323)

MARC details
000 -LEADER
fixed length control field 00700nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110309s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0-19-569164-1
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 7794
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name BRADLEY NIGEL;
245 ## - TITLE STATEMENT
Title MARKETING RESEARCH:
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc OXFORD UNIVERSITY PRESS
Place of publication, distribution, etc NEW DELHI
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Extent 531
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note 704
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term "MARKETING RESEACH,MARKETING RESEARCH,MARKETING RESEARCH,,MARKETING RESEARCH, CASE STUDIES IN MARKETING,MARKETING RESEARCH,SPSS,MARKETING RESEARCH,TEXT,CASES"
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Price effective from Barcode Date last seen Damaged status Source of acquisition Withdrawn status Current library Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Home library Total Checkouts Date checked out
11/03/2011 1117794 02/07/2011   NEETA BOOK DISTRIBUTORS   Main Library   658.8 / BRA / 7794 31/08/2007   350.00 Book Main Library    
11/03/2011 1117794 16/11/2023   NEETA BOOK DISTRIBUTORS   Main Library   658.8 / BRA / 7794 31/08/2007   350.00   Main Library 1 13/07/2016

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