MARC details
000 -LEADER |
fixed length control field |
00585nam a2200169Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110309s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
978-81-315-0413-0 |
|
International Standard Book Number |
81-315-0413-1 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Shone, Anton |
9 (RLIN) |
26993 |
245 ## - TITLE STATEMENT |
Title |
Successful event management : |
Remainder of title |
a practical handbook |
Statement of responsibility, etc |
Anton Shone and Bryn Parry |
250 ## - EDITION STATEMENT |
Edition statement |
2 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Name of publisher, distributor, etc |
Cengage Learning India Private Limited |
Place of publication, distribution, etc |
New Delhi |
Date of publication, distribution, etc |
2004 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
246 p. |
Other physical details |
Paper |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
. The events business --<br/>1. An introduction to events --<br/>2. The market demand for events --<br/>3. The events business: supply and suppliers --<br/>4. Social, economic, political and developmental implications --<br/>II. Managing events --<br/>5. Making a start --<br/>6. Events planning --<br/>7. Financial management and the budget --<br/>8. The event: venue-finding, logistics, and ambiance --<br/>9. Marketing and public relations for events --<br/>10. Managing the event as a project --<br/>11. The organization manager and the team: during the event --<br/>12. Close-down, evaluation, and legacies. |
520 ## - SUMMARY, ETC. |
Summary, etc |
"This is the essential guide for anyone who needs to know how to organize a special event - a festival, a celebration party, a media launch or an annual fete. The book contains: a clear, step-by-step guide including planning, budgeting, marketing and organization; a wide range of informative case studies from around Europe, including suggested websites and sources of reference material to consult; a set of useful planning forms to assist those new to events organization; and a glossary, together with a directory of organizations which can give further advice." "The authors' combination of industry experience, expertise and a lively approach makes this an ideal book for students of Events Management and related subjects, as well as providing a valuable handbook for those new to organizing events, plus current practitioners who need to ensure everything runs smoothly." |
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE |
Additional physical form available note |
2453 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Event Management |
General subdivision |
Planning |
9 (RLIN) |
26995 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Parry, Bryn |
9 (RLIN) |
26994 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Item type |
Book |
Source of classification or shelving scheme |
Dewey Decimal Classification |