THE HANDBOOK OF FIELD MARKETING:A COMPLETE GUIDE TO UNDERSTANDING AND OUTSOURCING FACE-TO-FACE DIRECT MARKETING (Record no. 21746)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00491nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110309s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978 0 7494 5380 0 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | 11216 |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ALISON WILLIAMS; |
| 9 (RLIN) | 10878 |
| 245 ## - TITLE STATEMENT | |
| Title | THE HANDBOOK OF FIELD MARKETING:A COMPLETE GUIDE TO UNDERSTANDING AND OUTSOURCING FACE-TO-FACE DIRECT MARKETING |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | KOGAN PAGE |
| Place of publication, distribution, etc | NEWDELHI |
| Date of publication, distribution, etc | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 241 |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
| Additional physical form available note | 722 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | "DIRECT MARKETING,MARKETING" |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Book |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | 30/01/2009 | NAVAKAR BOOK DISTRIBUTERS | 325.00 | 658.8 / ALI / 11216 | 11111216 | 07/06/2022 | 11/03/2011 |