MARKETING RESEARCH (Record no. 25888)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00425nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110312s9999 xx 000 0 und d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | 15357 |
| Classification number | 658.83 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | MALHOTRA NARESH K ,DASH SATYABUSHAN |
| 9 (RLIN) | 12327 |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING RESEARCH |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | PEARSON EDUCATION |
| Place of publication, distribution, etc | NEW DELHI |
| Date of publication, distribution, etc | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 948 |
| Other physical details | PAPER |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
| Additional physical form available note | 10600 / 02/22/2011 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | MARKETING RESEARCH |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Reference |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Price effective from | Collection code | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | 28/02/2011 | Book Base | 575.00 | 10 | 658.83 / MAL / 15357 | 11115357 | 07/06/2022 | 19/01/2019 | 21/03/2011 | ||||||
| Dewey Decimal Classification | Main Library | Main Library | 28/02/2011 | Book Base | 575.00 | 24 | 658.83 / MAL / 15358 | 11115358 | 07/06/2022 | 25/03/2019 | 21/03/2011 | 2 | |||||
| Dewey Decimal Classification | Main Library | Main Library | 28/02/2011 | Book Base | 575.00 | 23 | 658.83 / MAL / 15359 | 11115359 | 07/06/2022 | 09/01/2019 | 21/03/2011 | 4 | |||||
| Dewey Decimal Classification | Main Library | Main Library | 28/02/2011 | Book Base | 575.00 | 20 | 658.83 / MAL / 15360 | 11115360 | 07/06/2022 | 22/03/2019 | 21/03/2011 | 1 |