BUILDING SUCCESSFUL BRANDS IN THE 21ST CENTURY (Record no. 29050)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00368nam a22001337a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 121106b xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | AIMA |
| 9 (RLIN) | 4935 |
| 245 ## - TITLE STATEMENT | |
| Title | BUILDING SUCCESSFUL BRANDS IN THE 21ST CENTURY |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | NEW DELHI |
| Name of publisher, distributor, etc | EXCEL |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | 32rd NATIONAL MANAGEMENT CONVENTION |
| 9 (RLIN) | 4936 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | BRAND MANAGEMENT |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | CD/DVD |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Main Library | Main Library | Audio Visual | 06/11/2012 | EXCEL | 658.827/AIM/49 | 22249 | 01/06/2019 | 06/11/2012 |