THE RIDDLE (Record no. 30266)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02310 a2200169 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130213b xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 153.35 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| AUTHOR | RAZEGHI, ANDREW |
| 9 (RLIN) | 6914 |
| 245 ## - TITLE STATEMENT | |
| Title | THE RIDDLE |
| Remainder of title | WHERE IDEAS COME FROM AND HOW TO HAVE BETTER ONES |
| Statement of responsibility, etc | RAZEGHI, ANDREW |
| 250 ## - EDITION STATEMENT | |
| Edition statement | - |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | READO.COM |
| Date of publication, distribution, etc | 2008 |
| Place of publication, distribution, etc | NEW DELHI |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1/ MP3 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Artists, scientists, and entrepreneurs thrive on their ability to be creative. New wealth flows to those who successfully introduce new ideas. While organizations claim to value creativity, they are often at a loss when attempting to conjure up novel ideas, particularly in a world where technology has made information readily available to everyone. As a result, leaders ask, “Where will the next big idea come from?” In response, they allocate significant resources for innovation; however the source of creative inspiration has remained a mystery. Science has shown that it’s possible to create conditions under which the mind is more prepared to have insights, or “aha! moments.” In this fascinating book, Andrew Razeghi examines the precursors to creative insight and offers clear-cut methods for making “Eureka moments” routine practice rather than lucky accidents. Combining the latest scientific research, interviews with current innovators, and studies of history’s most creative minds, he dissects the creative process and presents a practical approach for inspiring innovation. The Riddle illustrates how replicating these precursors - curiosity, constraints, connections, conventions, and codes - can increase your odds of success at innovation. For example, the author reveals how to inspire creativity through controllable and reproducible thoughts and behaviors such as altering your mood, changing the context in which you solve problems, creating metaphors, and even simply writing things down. He also explores the role of sleep, memory, and ethnicity as they pertain to creative insight. The Riddle takes the mystery out of the creative process and plants it squarely in the realm of the scientific. Using the techniques outlined in this book, innovators can draw on the “Eureka moment” again and again.<br/><br/> |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | IDEAS |
| 9 (RLIN) | 6915 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | CD/DVD |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | Audio Visual | 22/02/2013 | BOOKS WORLD | 319.20 | 153.35/ RAZ/ 662 | 222662 | 01/06/2019 | 399.00 | 22/02/2013 |