THE IMPACT OF SALES PROMOTION ON SALES: A CASE OF SELECT TELECOMMUNICATION FIRMS IN NIGERIA (Record no. 31062)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00564nam a22001457a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20130612141834.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130612b xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | OFOEGBU, DONALD IKENNA: UDOM, ETOKAKPAN MFONOBONG |
| 9 (RLIN) | 9611 |
| 245 ## - TITLE STATEMENT | |
| Title | THE IMPACT OF SALES PROMOTION ON SALES: A CASE OF SELECT TELECOMMUNICATION FIRMS IN NIGERIA |
| Statement of responsibility, etc | OFOEGBU, DONALD IKENNA |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | PG - 23-43 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | SALES PROMOTION |
| 9 (RLIN) | 9612 |
| 773 0# - HOST ITEM ENTRY | |
| Host Biblionumber | 30421 |
| Host Itemnumber | 33078 |
| Main entry heading | MURTHY, E N |
| Edition | |
| Place, publisher, and date of publication | IUP PUBLICATION HYDERABAD |
| Other item identifier | 5551063 |
| Title | MARKETING MANAGEMENT |
| Record control number | |
| International Standard Serial Number | |
| International Standard Book Number | |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Journal Article |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | 12/06/2013 | VOL. XII, NO.2/5551063JA2 | 5551063JA2 | 12/06/2013 | 12/06/2013 |