IES Management College And Research Centre

THE WAY OF THE WARRIOR IN BUSINESS (Record no. 32601)

MARC details
000 -LEADER
fixed length control field 01543 a2200169 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140605b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788184955620
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4012
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name HENDON, DONALD WAYNE
9 (RLIN) 13733
245 ## - TITLE STATEMENT
Title THE WAY OF THE WARRIOR IN BUSINESS
Remainder of title BATTLING FOR THE PROFT, POWER AND DOMINATION
Statement of responsibility, etc DONALD WAYNE HENDON
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc JAICO PUBLISHING HOUSE
Date of publication, distribution, etc 2014
Place of publication, distribution, etc MUMBAI
300 ## - PHYSICAL DESCRIPTION
Extent XVIII, 228 P.
Other physical details PAPER
520 ## - SUMMARY, ETC.
Summary, etc Discover hundreds of powerful out-of-the-box tactics to help you develop the killer instinct that turns you into a powerful Business Warrior who wins big and wins often.<br/><br/>You’ll learn how to apply the military strategies and tactics of Sun-Tzu, Mao Tse-Tung, the US Army, and others to attack your competitors, invade attractive markets and defend market share to maximize your sales and profits. The Way of the Warrior in Business provides assessment tools, checklists, action plans and other marketing weapons that you can use to:<br/>• Win price wars, product wars, promotion wars and channels of distribution wars<br/>• Repel attacks from big-name brands and actually defeat them<br/>• Win the battle for your customer’s mind<br/>• Effectively market your products and services, and yourself<br/>• Plan well – decide on the right things to do and do them right<br/>• Become more creative and out-think your competitors<br/>• Get people to do what you want them to do<br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BUSINESS STRATEGY
9 (RLIN) 13734
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from
    Dewey Decimal Classification       Main Library Main Library 03/06/2014 APNA BOOKS/227/ 3-JUNE-14 239.20   658.4012/ HEN/ 22891 11122891 07/06/2022 299.00 03/06/2014

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM