WHAT WOULD APPLE DO? (Record no. 32816)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01722 a2200193 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140711b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788184955637 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | BECKMANN, DIRK |
| 9 (RLIN) | 14298 |
| 245 ## - TITLE STATEMENT | |
| Title | WHAT WOULD APPLE DO? |
| Remainder of title | HOW YOU CAN LEARN FROM APPLE AND MAKE MONEY INSPIRATION AND IDEAS |
| Statement of responsibility, etc | DIRK BECKMANN |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | JAICO PUBLISHING HOUSE |
| Date of publication, distribution, etc | 2011 |
| Place of publication, distribution, etc | MUMBAI |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 193 P. |
| Other physical details | HARD |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | In 2011, Apple officially became the most valuable company of all time. iPod, iPad, iTunes, App Store - the list goes on. Apple's must-have products add up to one giant success story. So what's their secret? What makes Apple the most innovative company on the planet? The answer: Apple does exactly the opposite of what any other company would do. Unlike the competition, Apple develops devices and programs by concentrating on a small number of functions. Forget complex market analyses. Forget asking customers to help develop products. And, unlike Google and other internet giants, it wants you to pay for them. Apple combines traditional business thinking with the endless opportunities of the digital age. In this brave new world where brands and products are dragged into the opinion marketplace, What Would Apple Do? (short and sweet, just how Apple would do a book) brilliantly and concisely reveals how you can learn from Apple to develop compelling business ideas and market them successfully |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | APPLE COMPUTER, INC. |
| Form subdivision | COMPUTER INDUSTRY |
| Geographic subdivision | UNITED STATES |
| 9 (RLIN) | 15036 |
| Topical term or geographic name as entry element | MANAGEMENT |
| General subdivision | CASE STUDIES. |
| 9 (RLIN) | 15037 |
| Topical term or geographic name as entry element | SUCCESS IN BUSINESS |
| Form subdivision | CASE STUDIES. |
| 9 (RLIN) | 15038 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Cost, replacement price | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MANAGEMENT (CUP 19/SH 1TO3) | Main Library | Main Library | 10/09/2014 | APNA BOOK SUPPLIERS/ 339/ 10-SEPTEMBER-14 | 239.20 | 2 | 658/ BEC/ 23589 | 11123589 | 07/06/2022 | 27/08/2015 | 299.00 | 10/09/2014 |