MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02705nam a2200205Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
150210s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781422140789 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
338.88 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kumar, Nirmalya |
| 9 (RLIN) |
16677 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
India's global powerhouses : |
| Remainder of title |
how they are taking on the world |
| Statement of responsibility, etc |
Nirmalya Kumar; Pradipta K Mohapatra; Suj Chandrasekhar |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Name of publisher, distributor, etc |
Harvard Business Schol Press |
| Place of publication, distribution, etc |
Boston |
| Date of publication, distribution, etc |
2009 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xiii, 250 p. |
| Other physical details |
Hard |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
<br/>Kumar introduces readers to India's preeminent global companies and explains how they differ from their international rivals. Every manager should understand the histories and the business trajectories of these prospective competitors, collaborators, and customers whose names will soon be as familiar to us as Honda, Lenovo, and Samsung. |
| Expansion of summary note |
Become a Digital Master--No Matter What Business You're In. If you think the phrase "going digital" is only relevant for industries like tech, media, and entertainment--think again. In fact, mobile, analytics, social media, sensors, and cloud computing have already fundamentally changed the entire business landscape as we know it--including your industry. The problem is that most accounts of digital in business focus on Silicon Valley stars and tech start-ups. But what about the other 90-plus percent of the economy? In "Leading Digital," authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries--from finance to manufacturing to pharmaceuticals--are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful digital transformation. Based on a study of more than four hundred global firms, including Asian Paints, Burberry, Caesars Entertainment, Codelco, Lloyds Banking Group, Nike, and Pernod Ricard, the book shows what it takes to become a Digital Master. It explains successful transformation in a clear, two-part framework: where to invest in digital capabilities, and how to lead the transformation. Within these parts, you'll learn: How to engage better with your customers, How to digitally enhance operations, How to create a digital vision, and How to govern your digital activities. The book also includes an extensive step-by-step transformation playbook for leaders to follow. "Leading Digital" is the must-have guide to help your organization survive and thrive in the new, digitally powered, global economy. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
International business enterprises |
| Geographic subdivision |
India |
| 9 (RLIN) |
16678 |
|
|---|
| Topical term or geographic name as entry element |
India |
| General subdivision |
International business enterprises |
| 9 (RLIN) |
16679 |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Mohapatra, Pradipta K |
| 9 (RLIN) |
16680 |
|
|---|
| Personal name |
Chandrasekhar, Suj |
| 9 (RLIN) |
16681 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Item type |
Book |
